Twitter is a really great social media tool (you can find us @OC_Yellowknife) that is a necessity for today’s marketing. There are a few things to know about tweeting and today we are focusing on hashtags.
Hashtags are “tags” you add to the end of a tweet, to categorize or help others find your tweet, that start with the pound key or number sign. For example, here in Yellowknife to let other people know about something local you should add the hashtag #yzf or #yellowknife. Local tweeters often search #yzf to find out what is going on in the city. You could also add other hashtags such as #shopyk or #jobs that categorize your tweets for consumers searching online.
Use hashtags that help categorize or add a location.
Don’t overuse hashtags or too many otherwise it will make your tweet confusing and unprofessional.
Follow local trends and promotions to help your business get noticed.
Don’t hashtag an entire sentence, keep the hashtag short and concise.
Hashtags should be placed at the end of your tweet to make it easy to read.
Do you have any tips to pass on?If you need more tips, let us know! We offer social media workshops and one-on-one training to help you understand how to market your business.